Assoc. Prof. Dr. Farid HUSEYNOV
Management Information Systems

Farid HUSEYNOV
Phone
+90 (262) 605 14 85
Email
fhuseynov@gtu.edu.tr
Office
Business Administration Building, 114
ORCID
 
Scopus ID
 
Office hours
Çarşamba (Wednesday): 10:00-12:00 
Areas of interest
Management Information Systems (MIS), Electronic Commerce, Machine Learning, Digital Consumer Behaviour, Information Technology (IT) Adoption and Use

• SCIENTIFIC PROJECTS

[1] TÜBİTAK 3005: Early Detection of Fraudulent Listings and Ensuring Sustainable Security through AI-Based Solutions on Consumer-to-Consumer (C2C) E-Commerce Platforms [Coordinator].
Project Duration: May 2025 - May 2026.


[2] TÜBİTAK 1002: Using Machine Learning Algorithms To Predict Individuals' Tendency To Be Victim of Social Engineering Attacks [Coordinator].
Project Duration: January 2021 - January 2022.


[3] TÜBİTAK 4004: Artificial Intelligence and Next-Generation Scientific Approaches for Future Scientists [Researcher].
Project Duration: (2025 - In Progress).


[4] TÜBİTAK 4004: Gifted Minds and Smart Data: Utilizing Big Data in the Education of the Gifted [Researcher].
Project Duration: May 2024 - May 2025.


[5] TÜBİTAK 4005: The Future of Education: An AI-Powered Autonomous Learning Model [Researcher].
Project Duration: April 2025 - April 2026.


[6] GTU - Darica District Governorship: Cybersecurity Awareness Research Project [Researcher].
Project Duration: August 2024 - August 2025.


[7] BAP: Investigation and Interpretation of The Effect of Social Networks in Disaster Relief and Coordination with Machine Learning: The Case of Kahramanmaraş and Hatay [Coordinator].
Project Duration: October 2023 - October 2024.


[8] ADEP: The Evaluation of Road Service Quality Based on Meteorological Factors Using Machine Learning Techniques [Researcher].
Project Duration: June 2024 - June 2025.


[9] ADEP: Twin Transformation in Businesses and Its Importance for Sustainability Performance [Researcher].
Project Duration: 14/06/2024 - 14/06/2026.


[10] ADEP: Proposing a Multimodal Deep Learning Algorithm to Understand the Role of Social Media in Consumer Perception towards Green Consumption [Researcher].
Project Duration: September 2022 - September 2023.


[11] TÜBİTAK 2209: Evaluating the Usability of E-Government and Public Applications [Advisor].
Project Duration: March 2024 - March 2025.


[12] TÜBİTAK 2209: Examining Society's Attitudes, Usage Intentions, and Habits Toward Green Technologies [Advisor].
Project Duration: March 2024 - March 2025.


[13] TÜBİTAK 2209: Supporting Stray Animals: Developing a Mobile Solidarity Application and Analyzing Social Awareness [Advisor].
Project Duration: March 2024 - March 2025.


[14] TÜBİTAK 2209: The Modern Face of Cyber Attacks: Analyzing and Reporting Social Engineering Tactics [Advisor].
Project Duration: March 2024 - March 2025.


[15] TÜBİTAK 2209: Cybersecurity Awareness on University Campus: Education and Awareness Project [Advisor].
Project Duration: March 2024 – March 2025.


• INTERNATIONAL PEER-REVIEWED JOURNAL ARTICLES

[1] Gökmen, E., Kose, B.O., Huseynov, F., (2026). Pathways to Sustainability in SMEs: The Role of Green Behavioral Intention and Technology Adoption. Sustainable Development, DOI: 10.1002/sd.70687 (SSCI)


[2] Mayuk, M.K., Huseynov, F., (2025). The Impact of Social Networks on the Stock Market Using Sentiment Analysis and Machine Learning: Application to the Turkish Stock Market. Acta Infologica, DOI: 10.26650/acin.1616088 (ESCI)


[3] Kose, B.O., Huseynov, F., Demirci, V.G., Tas, N. (2025). Meteorological and Temporal Dynamics in Urban Traffic Density: A Comparative Evaluation of Machine Learning and Neural Network Models. Acta Infologica, 9(2), 1-19, DOI: 10.26650/acin.1627153 (ESCI)


[4] Tas, N., Huseynov, F., Kose, B.Ö. (2024). A Unified Theoretical Model for Understanding Mobile Application Usage Behavior Supported with Real Usage Data. Information Development, DOI: 10.1177/02666669241257191 (SSCI)


[5] Cerasi, C. C., Balcioğlu, Y. S., Huseynov, F., Kilic, A. (2024). A Comprehensive Deep Learning Algorithm to Understand The Role Of Social Media in Consumer Perception of Green Consumption. Revista de Administração de Empresas, 64(4), e2023-0408. (SSCI)


[6] Huseynov, F., Kose, B.Ö. (2022). Using Machine Learning Algorithms To Predict Individuals' Tendency To Be Victim of Social Engineering Attacks. Information Development (SSCI)


[7] Huseynov, F. (2020). Understanding Usage Behavior of Different Mobile Application Categories Based on Personality Traits. Interacting with Computers, pp.1-15. DOI: 10.1093/iwc/iwaa005 (SSCI)


[8] Huseynov, F., Yıldırım, S.O. (2019). Online Consumer Typologies and Their Shopping Behaviors in B2C E-Commerce Platforms. SAGE Open, 9 (2), pp.1-19. DOI: 10.1177/2158244019854 (SSCI)


[9] Huseynov, F., Yıldırım, S.O. (2016). Internet users’ attitudes toward business-to-consumer online shopping: A survey. Information Development, 32(3), 452-465. DOI: 10.1177/0266666914554812 (SSCI)


[10] Huseynov, F., Huseynov, S.Y., Özkan, S. (2016). The influence of knowledge-based e-commerce product recommender agents on online consumer decision-making. Information Development, 32, 81-90. DOI: 10.1177/0266666914528929 (SSCI)


[11] Huseynov, F., Yıldırım, S.O. (2016). Behavioral issues in B2C e-commerce: The-state-of-the-art. Information Development, 32(5), 1343-1358. DOI: 10.1177/0266666915599586 (SSCI)


[12] Huseynov, F., Yıldırım, S.O. (2017). Behavioral Segmentation Analysis of Online Consumer Audience in Turkey by Using Real E-Commerce Transaction Data. International Journal of Economics and Business Research, 14(1), pp. 12-28 (SCOPUS).


• NATIONAL PEER-REVIEWED JOURNAL ARTICLES

[1] Şahin, Z., Huseynov, F., (2026). Productivity in Remote Work: A Holistic View at Remote Work by Investigating Individual-Level Elements, Interpersonal Dynamics and Organizational Factors. Journal of Business Research - Turk, DOI: 10.20491/isarder.2026.2175 (ULAKBIM-TR)


[2] Huseynov, F., Balcıoğlu, Y. S., Çerasi, C. Ç. (2024). Application of Machine Learning Techniques to Predict Perceived Usability of Mobile Banking Apps in Türkiye. Journal of Business Research-Turk, 16(2), 1001-1011 (ULAKBIM-TR).


[3] Küçüka, S.,Huseynov, F., (2023). Online Customer Reviews from the Perspective of Generations X, Y, and Z in Turkey: A Qualitative Study. İşletme Araştırmaları Dergisi, 15(2), 1531-1548. (ULAKBIM-TR)


[4] Güler, Y.C., Huseynov, F. (2021). The Impact of Online Consumer Reviews on Online Hotel Booking Intention. Journal of Business Research-Turk, 13(3) (ULAKBIM-TR).


[5] Dhahak, K., Huseynov, F. (2020). The Influence of Gamification on Online Consumers’ Attitude and Intention to Purchase Fast Moving Consumer Goods. Business and Economics Research Journal, 11(3) (ULAKBIM-TR).


[6] Dhahak, K. Huseynov, F. (2020). The Impact of Online Consumer Reviews (OCR) on Online Consumers’ Purchase Intention. İşletme Araştırmaları Dergisi, 12(2), 990-1005 (ULAKBIM-TR).


[7] Abasin, M.M., Huseynov, F. (2020). The Impact of Social Media Marketing on Brand Loyalty in Fast-Moving Consumer Good (FMCG) Markets. İşletme Araştırmaları Dergisi, 12(2), 1023-1035 (ULAKBIM-TR).


[8] Huseynov, F. (2019). The Usage of Cloud and Web Based Mobile Applications by Students at Higher Education: The Two-Step Cluster Analysis. Mediterranean Journal of Educational Research, 13(30), 114-125 (ULAKBIM-TR).


[9] Baloch, M. A., Huseynov, F. (2019). Determinants of Consumer Satisfaction of Mobile Commerce in Turkey. Florya Chronicles of Political Economy, 5(1), 15-36.


[10] Fityan, A., Huseynov, F. (2018). Factors Affecting the Adoption of Social Media as a Marketing Tool: A Case Study of Turkish Small and Medium-Sized Enterprises Operating in Textile Manufacturing Sector. Journal of Management, Economic and Marketing Research, 2 (4), 27-44.


[11] Amazhanova, K., Huseynov, F. (2018). The Impact of Electronic Customer Relationship Management on Customer Satisfaction in Turkey. Journal of Management, Economic and Marketing Research 2 (4), 12-26.


• BOOK CHAPTERS

[1] Özdenizci Köse, B., Huseynov, F. (2025). AI-Driven Innovations in E-Commerce: Transforming the Digital Marketplace. In Management Information Systems: Theory, Methodology and Practice, Editor: Kale Gülsade, Platanus Publishing, ISBN:978-625-6454-78-1.


[2] Taş, N., Huseynov, F., Özdenizci Köse, B. (2024). Optimizing Marketing Campaigns With AI-Driven Insights on Mobile User Behavior. In AI and Data Engineering Solutions for Effective Marketing, Editors: Alla Lhoussaine, Bentalha Badr, Hmioui Aziz, IGI Global, ISBN:9798369331729.


[3] Huseynov, F. (2024). Unleashing the Potential of Artificial Intelligence (AI) in Customer Engagement. In AI and Data Engineering Solutions for Effective Marketing, Editors: Alla Lhoussaine, Bentalha Badr, Hmioui Aziz, IGI Global, ISBN:9798369331729.


[4] Huseynov, F. (2023). The Role of Internet of Behaviors (IoB) in Digital Marketing. In Contemporary Approaches of Digital Marketing and the Role of Machine Intelligence, Editors: Afzal Sayed Munna, Md Sadeque Imam Shaikh, Baha Uddin Kazi, IGI Global, ISBN:9781668477359.


[5] Huseynov, F., Çubukçu Çerasi, C. (2023). Yapay Zekâ Uygulamaları ile İşletmelerde Değer Yaratma. In Yönetim Biliminde Yapay Zekâ, Editors: Prof. Dr. Salih Zeki İmamoğlu, Doç. Dr. Serhat Erat, Prof. Dr. Hüseyin İnce, Nobel, ISBN:978-625-393-012-7.


[6] Huseynov, F. (2023). Chatbots in Digital Marketing: Enhanced Customer Experience and Reduced Customer Service Costs. In Contemporary Approaches of Digital Marketing and the Role of Machine Intelligence, Editors: Afzal Sayed Munna, Md Sadeque Imam Shaikh, Baha Uddin Kazi, IGI Global, p. 260, ISBN:9781668477359.


[7] Huseynov, F. (2021). Big Data in Business: Digital Transformation for Enhanced Decision-making and Superior Customer Experience. In Disruptive Technology and Digital Transformation for Business and Government, Editor: Kamaljeet Sandhu, IGI Global, ISBN:9781799885832.


[8] Huseynov, F. (2020). Intelligent Recommender Systems in E-Commerce: Opportunities and Challenges for Online Customers. In Handbook of Research on IT Applications for Strategic Competitive Advantage and Decision Making, Editor: Idemudia Efosa Carroll, IGI Global, ISBN:9781799833512.


[9] Huseynov, F. (2020). Gamification in E-Commerce: Enhancing Digital Customer Engagement Through Game Elements. In Digital Innovations for Customer Engagement, Management, and Organizational Improvement, Editor: Sandhu Kamaljeet, IGI Global, ISBN:9781799851714.


• CONFERENCE PROCEEDINGS

[1] Huseynov, F., Özdenizci Köse, B. (2025). Identifying Common Fraud Indicators in C2C Listings Through Descriptive Statistics. In 13. International European Congress on Advanced Studies in Basic Sciences, 435–441, Ankara, Türkiye, 23–25 December.


[2] Özdenizci Köse, B., Huseynov, F. (2025). Multimodal and Machine Learning Approaches to E-Commerce Fraud Detection: A State-of-the-Art Review. In 13. International European Congress on Advanced Studies in Basic Sciences, 430–434, Ankara, Türkiye, 23–25 December.


[3] Dipçik, İ., Huseynov, F. (2024). The Role of Social Media in Disaster Relief and Crisis Communication: A Literature Review. In 6th International Conference on Global Practice of Multidisciplinary Scientific Studies, Lisbon, Portugal, 9–12 April.


[4] Çubukçu Çerasi, C., Huseynov, F. (2024). The Dark Side of Digitalization: Ethical Issues and User Concerns. In 14th International “Başkent” Congress on Social, Humanities, Administrative, and Educational Sciences, Ankara, Türkiye, 12–14 December.


[5] Taş, N., Huseynov, F. (2024). Demographic Influences on Smartphone Usage: Understanding Behavior Patterns and Marketing Implications. In VIII. International Halich Congress on Multidisciplinary Scientific Research, İstanbul, Türkiye, 3–5 December.


[6] Duran Özdemir, Ö., Huseynov, F. (2024). The Impact of Chatbots on Customer Satisfaction in E-Commerce: A Literature Review. In VIII. International Halich Congress on Multidisciplinary Scientific Research, İstanbul, Türkiye, 3–5 December.


[7] Dipçik, İ., Huseynov, F. (2024). The Effect of Social Media on Individuals' Willingness to Help in Disaster Situations: A Machine Learning Analysis. In Tokyo 9th International Innovative Studies; Contemporary Scientific Research Congress, Tokyo, Japan, 10–11 November.


[8] Şahin, Z., Huseynov, F. (2024). The Effect of Remote Working Model on Employee Productivity. In 6. Başkent International Conference on Multidisciplinary Studies, Ankara, Türkiye, 24–26 July.


[9] Şahin, Z., Huseynov, F. (2024). Dynamics of Remote Working: A Survey Research on Productivity, Technostress and Physical Working Environment. In 6. Başkent International Conference on Multidisciplinary Studies, Ankara, Türkiye, 24–26 July.


[10] Geçer, C., Huseynov, F. (2024). Literature Review on Tourism Demand Forecasting Using Machine Learning Algorithms. In 6. Başkent International Conference on Multidisciplinary Studies, Ankara, Türkiye, 24–26 July.


[11] Huseynov, F., Dipçik, İ. (2024). Trust and Help Intention of Internet Users Regarding Help Calls in Disaster Situations via Social Media: A Survey Research. In 6th International Conference on Global Practice of Multidisciplinary Scientific Studies, Lisbon, Portugal, 9–16 April.


[12] Koç, H., Huseynov, F., Özdenizci Köse, B. (2023). An Investigation on the Nomophobia Tendencies of University Students in Türkiye. In 6. Uluslararası Antalya Bilimsel Araştırmalar ve Yenilikçi Çalışmalar Kongresi, Antalya, Türkiye, 2–4 December.


[13] Koç, H., Özdenizci Köse, B., Huseynov, F. (2023). A Systematic Overview of Nomophobia Studies. In 6. Uluslararası Antalya Bilimsel Araştırmalar ve Yenilikçi Çalışmalar Kongresi, Antalya, Türkiye, 2–4 December.


[14] Mayuk, M. K., Huseynov, F. (2023). Examining the Effect of Social Networks on the Stock Exchange with Machine Learning Methods. In 6. Uluslararası Antalya Bilimsel Araştırmalar ve Yenilikçi Çalışmalar Kongresi, Antalya, Türkiye, 2–4 December.


[15] Konyar Terzioğlu, S. N., Huseynov, F. (2023). Digital Verification Technologies: An Examination of Their Usage Areas and Significance in the Digital World. In 6. Uluslararası Antalya Bilimsel Araştırmalar ve Yenilikçi Çalışmalar Kongresi, Antalya, Türkiye, 2–4 December.


[16] Taş, N., Huseynov, F., Balcıoğlu, Y. S., Çubukçu Çerasi, C. (2023). The Role of Smartphone in Our Lives: Are We Really Addicted?. In 4. Başkent International Conference on Multidisciplinary Studies, Ankara, Türkiye, 4–6 August.


[17] Taş, N., Huseynov, F., Çubukçu Çerasi, C., Balcıoğlu, Y. S. (2023). Behavioral Addictions with a Special Focus on Smartphone Addiction: Causes, Effects and Consequences. In 4. Başkent International Conference on Multidisciplinary Studies, Ankara, Türkiye, 4–6 August.


[18] Çubukçu Çerasi, C., Balcıoğlu, Y. S., Kılıç, A., Huseynov, F. (2023). Embracing Green Choices: Sentiment Analysis of Sustainable Consumption. In ICRETS 2023: International Conference on Research in Engineering, Technology and Science, Budapest, Hungary, 6–9 July.


[19] Cerasi, C. C., Balcioglu, Y. S., Kilic, A., Huseynov, F., Rasti, P. (2023). A Sentiment Analysis to Understand the Role of Twitter Towards Sustainable Consumption. In 27th International Conference on Information Technology (IT) (pp. 1–5), IEEE, Zabljak, Montenegro, 15–18 February.


[20] Mehmetoglu, Z., Huseynov, F. (2023). Kuantum Hesaplama: Gelişimi, İşleyişi ve Kullanım Alanları. In 8th International New York Academic Research Congress on Humanities and Social Sciences, New York, USA, 24–26 June.


[21] Şen, G., Huseynov, F. (2023). İş Dünyasında Oyunlaştırma. In 8th International New York Academic Research Congress on Humanities and Social Sciences, New York, USA, 24–26 June.


[22] Çubukçu Çerasi, C., Balcıoğlu, Y. S., Kılıç, A., Huseynov, F. (2023). The Role of Social Media in Sustainable Consumption: A Class-Wise Analysis. In 7th FEB International Scientific Conference, Maribor, Slovenia, 16 May.


[23] Huseynov, F. (2023). Non-Fungible Token (NFT): Awareness and Acceptance Among Internet Users: A Survey. In 7th International New York Academic Research Congress on Humanities and Social Sciences, New York, USA, 18–20 February.


[24] Huseynov, F. (2023). Non-Fungible Token (NFT): Overview, Opportunities and Challenges. In 7th International New York Academic Research Congress on Humanities and Social Sciences, New York, USA, 18–20 February.


[25] Huseynov, F. (2022). Installation and Utilization Rate of Mobile Applications According to Demographic Factors. In Baskent 2nd International Conference on Multidisciplinary Studies, Ankara, Türkiye, 24–25 February.


[26] Huseynov, F. (2022). Mobile Application Access Frequency and Usage Duration According to Demographic Factors. In Baskent 2nd International Conference on Multidisciplinary Studies, Ankara, Türkiye, 24–25 February.


[27] Arici, N., Huseynov, F. (2022). In-App Purchase on Google Play: Does the Freemium Strategy Work? In 6th Ankara International Congress on Scientific Research, Ankara, Türkiye, 1–3 April.


[28] Arici, N., Huseynov, F. (2022). The Effects of In-App Advertisements on User Behavior in Google Play Store Games. In International Aegean Symposiums Social Sciences Humanities - V, İzmir, Türkiye, 25–26 February.


[29] Huseynov, F., Köse, B.Ö. (2021). Social Engineering Attack Threats Against Internet Users: K-Means Cluster Analysis. In Istanbul International Modern Scientific Research Congress - II, Istanbul, Türkiye, 23–25 December.


[30] Sumru, K., Huseynov, F. (2021). Academic Studies on the Customer Reviews in Online Shopping. In International Antalya Scientific Research and Innovative Studies Congress, Antalya, Türkiye, 18–21 December.


[31] Arıcı, N., Huseynov, F. (2021). The Effect of Being the “Editors' Choice” on Google Play Store Games: Does It Really Make Any Difference? In III. International Ankara Multidisciplinary Studies Congress, Ankara, Türkiye, 5–7 December.


[32] Huseynov, F., Köse, B.Ö. (2021). The Inclination of the Internet Users to Be Deceived by Social Engineering Attacks in Different Sectors. In International Conference on Multidisciplinary Studies, Ankara, Türkiye, 23–24 September.


[33] Huseynov, F., Köse, B.Ö. (2021). A Survey Study Evaluating Internet Users' Proneness to Fall Prey to Social Engineering Attacks. In 5. Asia Pacific International Modern Sciences Congress, Sydney, Australia, 16–18 July.


[34] Arıcı, N., Huseynov, F. (2021). A Descriptive Study Understanding the Current Status of the Games in Google Play Store. In International European Conference on Interdisciplinary Scientific Research-IV, Warsaw, Poland, 08–09 August.


[35] Arıcı, N., Huseynov, F. (2021). An Explanatory Study Comparing the Paid and Free Games in the Google Play Store. In International European Conference on Interdisciplinary Scientific Research-IV, Warsaw, Poland, 08–09 August.


[36] Nur, N. B., Huseynov, F. (2020). Determinants of Entrepreneurial Intention Among Academicians in Turkey. In 2nd International Conference on Innovative Studies of Contemporary Sciences, Tokyo, Japan, 17–19 August.


[37] Huseynov, F. (2020). Evaluating System Usability of Mobile Banking Applications in Turkey. In International Asian Congress on Contemporary Sciences-IV, Baku, Azerbaijan, 26–28 June.


[38] Huseynov, F. (2020). Mobile Application Usage Analysis of Android Users in Turkey. In EUROASIA Congress on Scientific Researches and Recent Trends-VI, Baku, Azerbaijan, 18–20 May.


[39] Ibrahimova, N., Huseynov, F. (2019). The Influence of Socio-Demographic Factors on Consumers' Perceptions About Social Media Influencers. In 5th International Congress on Social Sciences - Humanities and Education, Istanbul, Turkey, 19–20 December.


[40] Irantaj, G., Huseynov, F. (2018). Factors Influencing Customer Satisfaction Level in an E-Commerce Platform: A Case Study Analysis of Digikala in Iran. In Proceedings of Researchfora International Conference, Vienna, Austria, 25–26 April.

Ders Kodu Ders Adı
  • Third Cycle (Doctoral): Orta Doğu Teknik Üniversitesi (ODTÜ) - Bilişim Sistemleri, 2016
  • Second Cycle (Master's): Orta Doğu Teknik Üniversitesi (ODTÜ) - Bilişim Sistemleri, 2013
  • First Cycle (Undergraduate): Orta Doğu Teknik Üniversitesi (ODTÜ) - İşletme, 2009